Promoted Sail Buffalo
The Sail Buffalo project entailed the transformation of an abandoned inlet into a Community Boating Center that provided access to Buffalo’s waterfront and a sailing school. At Sail Buffalo, Pierre Wallinder was the Director of Operations who oversaw the promotional work I did.

Brief

I worked at Sail Buffalo from October 2014 to February 2023 as Web Designer, Manager, eCommerce Builder, and Social Media Strategist.
I created an eCommerce site for the Sail-Buffalo website; I designed the website; initiate social media action plans; to0k photographs of Junior Sail Camp for the website and social media. In addition, I promoted campaigns; initiated commerce feature; oversaw SEO strategies and created email marketing including newsletter, landing pages, and eBlasts.